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Special Event Merchandising are proud to be the
Official Merchandise and Apparel supplier for Badminton Australia.

First played in 1873 in GloucestershireEngland, the roots of the sport can be traced to ancient Greece, China and

India, and it is closely related to the old children’s game battledore and shuttlecock. In Australia, badminton was first played as early as 1874 with the first key competitive clubs established in the 1900’s and from then it became a popular pastime. Since first being recognised as an Olympic sport at the Barcelona Games in 1992, Australia has had 31 badminton Olympians in a sport that continues to grow in popularity and competitive recognition.


SEM are proud to supply Badminton Australia their exclusive range of teamwear, and also their official range of coach and referee wear. Additionally, an exclusive range of merchandise including scarves, beanies, keyrings and pens are also available on the Badminton Australia online store. Click below to find out more.






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