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At the World Masters Games competitors take part in over 27 sports with athletes from as many as 100 countries. But the experience goes beyond your sport - competitors join tens of thousands of others who are dedicated to staying fit and active throughout their lives.


Special Event Merchandising are proud to have been the official merchandise partner for the World Masters Games on two occasions.  Firstly for the Melbourne 2002 Games and then again in Edmonton, Canada for the 2005 Games.   Having been in attendance at the Melbourne Games, the organisers of the Edmonton Games invited SEM to tender for their event, with SEM being successful over all other tendering companies.


Special Event Merchandising worked closely with the event organisers and all sub-licensees for both events to ensure that customers were offered a complete range of merchandise and souvenirs to remember the Games by.


In addition to the official merchandise, Special Event Merchandising also designed and supplied all uniforms, apparel and headwear for the event officials and volunteers.


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