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With the Popes visit to Australia in 2008 came the exciting Days in the Dioceses event for which Special Event Merchandising were awarded the contract to design, supply and retail all official merchandise for the event.


Days in the Dioceses were a series of celebrations held in the Catholic Dioceses around Australia before the celebrations commenced in Sydney for World Youth Day.  The Melbourne Days in the Dioceses was held from 10–14 July 2008 and was a key multi-event fixture on the Catholic Archdiocese of Melbourne and Melbourne city event calendar.  Days in the Dioceses and World Youth Day focused on attracting Youth between the ages of 16–35 years.

Days in the Dioceses attracted 25,000 international visitors and 25,000 domestic pilgrims.


Special Event Merchandising were the exclusive merchandise partners for the Days in the Dioceses, designing an exciting range of merchandise and souvenirs to make sure that all visitors to Melbourne were catered for.  SEM designed, produced, wholesaled and retailed all merchandise for the event.  


In addition to the official merchandise, Special Event Merchandising also designed and supplied all uniforms, apparel and headwear for the event officials and volunteers.

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